Burwood Brickworks

Burwood Brickworks

Client

Frasers Property Australia

Location

70 Middleborough Road
Burwood East, VIC 3151

Sector

Mixed Use, Civic, Residential, Retail

Project Timeline

2016 - 2023

Collaborators

Architects – NH Architecture, Hayball, Rothelowman

Landscape Architect – MDG Landscape Architects

Builder – Hacer

Signage Contractor – 8th Wonder, Sign & Badge
Photographer – Lisbeth Grosmann, Roger Thompson Photography

Burwood Brickworks by Frasers Property Australia is a masterplanned neighbourhood set in 2.5 hectares of lush open space, with a world leading sustainable retail centre at its core.

Context

As wayfinding consultants on the shopping centre, estate learning trail and six residential buildings, we are proud to have been engaged on this impressive asset since 2017.

In the shopping centre, we drew inspiration from the distinctive architecture, with a design that adhered to the stringent criteria of the Living Building Challenge.

Burwood Brickworks wayfinding internal
wayfinding sign close-up
Internal wayfinding - retail
Burwood Brickworks perforated metal totem with green neon illumination
Burwood Brickworks suspended sign
Burwood Brickworks Pylon sign night exterior with green neon illumination
Burwood Brickworks Pylon sign night exterior

For the estate, we crafted an engaging learning trail complete with diagrams, maps, educational plaques and a sculpture, symbolising the purpose of the retarding basin, meticulously meeting the standards as set by Council.

Estate Learning Trail
Council totem
Estate
Context

Completed in 2021, the first four apartment buildings known as 'The Garden Apartments', showcase modern architectural flair as envisioned by Hayball, incorporating a blend of complementary textured materials.

small totem

Drawing inspiration from the dynamic interplay of the building’s façade, we translated its extruded shapes and intricate negative detailing into our wayfinding concept.

15
blue wall
Context

Lastly, the largest and final two apartment buildings, designed by Rothelowman were 'Ardent' and 'Terrace'. Our concept took inspiration from the sweeping horizontal lines and gentle curves of the architecture, whilst maintaining a typographical connection to the other buildings.

terrace
corridor

This urban project continues to fulfil its vision of social and environmental sustainability through thoughtful design, creating a vibrant hub for connection and community.

mail boxes

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