Frasers Property Australia
70 Middleborough Road
Burwood East, VIC 3151
Mixed Use, Civic, Residential, Retail
2016 - Current
Architects – NH Architecture, Hayball, Rothe Lowman
Landscape Architect – MDG Landscape Architects
Builder – Hacer
Signage Contractor – The Blueprint, Sign & Badge
Photographer – Young & Percival, Roger Thompson Photography
Designed to inject heart and soul into the local community, Burwood Brickworks is a masterplanned neighbourhood set in 2.5ha of lush open space with a world leading sustainable retail centre and rooftop ‘urban farm’ at its core.
The former Brickworks industrial site in Burwood East has been transformed in recent years to become Burwood Brickworks; a new community including shopping centre, parklands, civic spaces and residential buildings.
As the first shopping centre to ever achieve LBC certification, Burwood Brickworks boasts some rather incredible sustainable aspects; The centre is powered by rooftop solar panels and offsite renewable energy sources, 20 per cent of the retail space is dedicated to agriculture, all grey and black water is captured, treated and recycled on-site and the centre has achieved a 6 Star Green Star Community rating.
Since December 2017, Strategic Spaces have been engaged as wayfinding consultants across the centre, apartments and estate, developing multiple wayfinding systems to suit the various site conditions.
For the shopping centre, our wayfinding concept was inspired by the striking architecture, using materiality and fabrication techniques that adhered to the strict rules of the Living Building Challenge – the built environment’s most rigorous performance standard for sustainability.
Meanwhile, the Garden Apartments incorporate tactile and textural materials across the contemporary and timeless architecture. Our typography based wayfinding system offered a restrained approach, extending on and integrating with the architectural design and introduced highlight colours to provide distinction from one building to the next.
Lastly, the Learning Trail at Burwood Brickworks provides an opportunity to promote connectivity across the site through messaging and tactile interpretation that helps connect to place, while providing information on sustainable initiatives in use across the estate.
Through thoughtful design, in a place of connection and community, this urban project continues to deliver on the ambition of social and environmental sustainability.