West Village

West Village

Client

Sekisui House

Location

97 Boundary Street
West End, Brisbane QLD 4101

Sector

Mixed Use, Civic, Commercial, Hospitality, Residential, Retail

Project Timeline

2020 – Current

Collaborators

Architects – Nettleton Tribe, Bureau Proberts, TKD
Landscape Architect – RPS

Builder – Hutchinson Builders

Project Manager – Savills Australia

Signage Contractor – CV Signs, Green Light Creative

Photographer – Rix Ryan Photography
First Nations Consultant – Blaklash
First Nations Artist – Casey Coolwell-Fisher / Chaboo Designs

Awards

Melbourne Design Awards 2024 – Gold

We were delighted to join forces with Sekisui House Australia and interweave a wayfinding system within the stunning sub-tropical landscape of the West Village precinct in Brisbane’s West End.

Context

The West Village precinct is an urban environment comprising of green spaces, a multi-deck car park, retail and dining precinct, residential towers, commercial towers and plans for future towers, as part of an overarching site masterplan.

The site reaches aspirational heights including a focus on sustainability, an infusion of art and culture, whimsical and quirky nuances and strong experiential initiatives throughout, which sit alongside rustic, charming and industrial heritage architecture of the 1920’s; including two Peters Ice Cream factory buildings that have been beautifully restored.

Cantilevered directional signage off facade
West Village neon fabricated Identification sign on canopy

The design connects to the industrial heritage of the site, including design detailing such as the bespoke ‘waffle mesh’ detail, which pays homage to the site’s rich history and ice creamery roots.

Freestanding wayfinding signs outside
Car park entry sign - neon
The Eaves wall mounted sign
Solution

The wayfinding system was designed to be future proof in response to evolving site conditions, and incorporates warm industrial tones that pop against the striking green backdrops.

Our strategy established laneway identities across the site, and encourages patrons to meander through the tropical landscapes and heritage architecture, contributing to the relaxed, vibrant and immersive experience for visitors and residents.

Sign in garden
Acknowledgment of country totem in garden
West Village forecourt and open space

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